Incredibly passionate about all things digital. I understand the agency world having been in it for almost 20 years. I lead a team of folks equally passionate about delivering quality and fit for purpose solutions across multi channels.
Working at Director and Senior Management level, I have a broad experience and knowledge of the digital landscape, be it platform approach, business goals or multi channel marketing and analytics there of.
Clear and detailed understanding of how to deliver from an agency point of view with a balanced and hands on knowledge of what is expected from an agency having also been client side on a number of occasions.
Fully trained in the 'Agency Agile' approach to scoping and estimating a project, where through a collaborative approach the client is given the opportunity to own their budget and scope.
Having started my career in creative design and development teams and worked through the agency structure covering roles such as Creative Director and Operations Director now very Client serviced focused, and capable of succinctly, translating between tech and creative teams back to share holders or owners of ecommerce business, the strategy is defined and understood with shared goals and objectives that are met by clear communication.
Building on relationships with long term clients, based on trust and the ability to add significantly to strategy and client requirements, focused on the commercial objectives, customer journey, outstanding user experience and conversion rate optimisation, every project is delivered with success.
Full project lifecycle – end to end project ownership
Executive / Director level Account and Project Management
Internal and External team management / leadership / motivation
Business Operation / Strategy / Development / Growth
User Experience, Customer journey and Conversion optimisation